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Good Bread Goes Mainstream? Not Quite.

July 11, 2025

When I was a child, my family ate bread at every meal. At breakfast we served ourselves toasted Thomas’ English Muffins. We took to school sandwiches we made for ourselves, generally on soft white bread that was delivered by our milkman. At dinner we were served a light rye and a dark rye from Silber’s […]

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Marvelous Market RIP

December 24, 2013

I opened Marvelous Market in 1990 at Connecticut and Nebraska Avenues and if I had been smarter, it would be there still.  But I wasn’t and I lost the company to people who didn’t understand it. All the stores but one are now closed; the Dupont Circle location closed just yesterday. It’s sad for me […]

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Logo Again

December 14, 2013

Fifteen months ago I left you in the middle of a story.  I asked for your advice and then forgot to tell you that I took it. You may recall – if you were reading these essays then – that two years ago, when I thought I had found a location for Bread Furst, I […]

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Loco over Logo

October 8, 2013

I am having a crisis of nostalgia as we discuss a logo for Bread Furst. Help us, please. When early in 1990 I decided to open Marvelous Market I stumbled upon a graphic artist to whom I confessed my favorite food code words – traditional, simple, rooted; and he produced the sparse logo of a […]

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